QUALITATIVE RESEARCH:

In-depth interviews (IDIs)

Telephonic in-depth interviews (TDIs)

Focus Groups / Online Focus Groups

Ethnographies

Mystery Shopping & Audits

Online bulletim boards

QUANTITATIVE RESEARCH

F2F

CATI

CAPI

Online

Street Intercept

POS (Point of Sales)

Gang Surveys

Social Networks

COMPETITIVE INTELLIGENCE

Primary data collect towards:

Competitors

Suppliers

Clients 

Society

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